2017 expansion into Styling and Image Consulting industry to give customers more added value. LookSmart knows every body and everybody is different. We have now added 169+ certified stylist and 9 certified Image Consultants to our teams across Australia and New Zealand.

2016 LookSmart has reinvented tailoring in Australia and New Zealand. Today, LookSmart Alterations stores are conveniently located in most major shopping centres with consistency in pricing, service, quality and turn around time. Shortening pants or repairing garments is only a small part of the services, with LookSmart staff being trained and focused on ensuring the perfect fit through custom tailoring and their unique understanding of fashion and styling.

2007 was a milestone year marking a re-brand exercise worth over two million dollars. This included taking the group from CityWide to LookSmart Alterations, new state of the art Point of Sale software, stylish and high quality shop fittings, marketing and promotional programs. Growing at a rate of almost 1 shop a fortnight, 24 new branches were added that year alone, including international expansion into New Zealand. The future holds more local and international expansion and the continued development of LookSmart’S role in the retail and fashion industries.

The success of this approach has buoyed the businesses growth and its size, locations and quality of service has attracted large contracts from corporate clients. The business has fast become an Aussie favourite, with LookSmart recommended by Bessie Bardot and named her favourite tailors in her book “Bessie’s guide for girls who want more from life”. LookSmart was also chosen by The Australian Newspaper’s Small Business Editor Peter Switzer as one of the 70 most successful businesses of the last five years.

Founded in 1994 LookSmart was originally branded CityWide Alterations. The concept was born out of personal research which showed that most tailors were often inconveniently located, either in some high rise or from a garage. Prices, quality and service was extremely varied and customers were waiting weeks for simple pant hems.